Leadership
How I Lead, Grow, and Inspire Teams
As a seasoned leader shaped by experience with top global brands, I am driven to infuse clarity, purpose, and meaningful impact into the work I lead.
Leadership, for me, is about more than oversight—it’s knowing when to challenge and when to champion, when to lead from the front and when to create space for others to shine. I believe great work happens when teams feel supported and inspired by what they’re building.
Empowering Creativity
Creativity doesn’t flourish under pressure—it flourishes under purpose. My leadership approach centers on creating the right environment for ideas to grow. That means balancing hands-on involvement with space for independent thinking, adapting to the unique needs of each team member and project. My goal is to unlock individual potential by offering the right level of support at the right time, enabling teams to move fast, think boldly, and deliver work that resonates.
Guiding Growth
I view leadership as a long-term commitment. Mentorship and coaching are central to my team-building approach, emphasizing not only current projects but also future career development. I’ve led and developed senior creative talent across industries and orgs, and that experience has shaped a leadership style rooted in clarity, empathy, and trust. It’s about building confidence, stretching skills, and creating a culture where collaboration and innovation are second nature.
Building Alignment
Great work doesn’t happen in a vacuum—it happens when everyone is moving in the same direction. I’m a strong believer in the power of cross-functional collaboration, and I’ve spent my career aligning creative vision with business strategy across teams, disciplines, and leadership levels. Whether presenting bold ideas or outlining long-term roadmaps, I employ storytelling and clarity to engage stakeholders, build trust, drive momentum, and transform complex strategies into shared purposes.
Brad Donnelley
Design Leadership
Brad Donnelley